Kamis, 09 Januari 2014

The Best Web Tools And Properties For 2014

By Dawn Damico


Ready to begin or ramp up your current online business? With so many tools and one-click promises, it's super easy to get overwhelmed with choices. When that happens, you can either 1) drop money away on things you'll never use or that won't give you great results 2) waste time on activities that drain your energy more than they increase your profits or 3) keep you frozen with inaction for fear of doing the wrong thing or choosing the wrong tool.

Well, sit back and relax. We have an app for that (sort of)! Ever success story you read about today once stood exactly where you are, at the crossroads of overwhelm: what works and what doesn't.

There are four key web properties you need in your online business. James Wedmore, online marketing and video strategist talks about them in his recent YouTube video. And, I can vouch for the fact that he does, in fact, use these exact tools in his six-figure online business.

Your Blog: Your Main Web Property

There are lots of web platforms to use such as Scribd, Blogger, Weebly, Facebook, and YouTube. How do you know where to plant the flag for your online business? The answer is: Wherever you have the most control!

Just like in the real world, the more control you have in your business the better. There's always some risk when you build your online empire using on someone else's real estate. Sure, you can get a lease; however, when that lease ends or the contract is terminated, you have to leave. You could be out of business overnight unless you've established an active following that will follow you.

If your business is online, then this can happen too. So the best practice is to have an online "home" where you have some control over the future or your company. That means your own blog, with your own domain, that you have hosted on your account.

Your Blog is your content platform. Here are the online tools you should be using -

Content Platform: Wordpress.org (not the free hosting version!)

www.Themeforest.net

Hosting Solutions: Bluehost or Hostgator

Build Your Customer Base

Traffic isn't enough. Seeing people walk into your store is exciting...but that's where it ends. When people click away from your site they could be gone forever unless you do this:

www.LeadPages.com is by far the best tool for this.

The website tool you can use to quickly incorporate great looking and multi-device compatible squeeze pages is www.LeadPages.com.

What about Making Money?

Selling!

Selling SOMETHING online. But what?

How you make money depends on your business model and your niche. You may sell a product, a service, or a piece of software that's going to benefit your future customers in some way, shape or fashion.

www.Leadpages.com

www.ThemeForest.net

Yes, those same tools already mentioned also include options for Sales Pages and Marketing Landing Pages. They include tons of templates. The design is amazing and also functional. Many are optimized to work with different devices and different browsers.

So how to you set it all up? Don't get stuck here...hire someone to do it for you! The most important thing is to implement and get your ideas to market as quickly as possible. A talented freelancer can help you do that.

Build Continuity: Paid Content and Training

Have you considered content on a subscriber-only or paid basis?

Wordpress.org

Wordpress.org

Themeforest.net

www.member.wishlistproducts.com

There it is...the best tools for your online business.

It doesn't have to be complicated. While you may use other tools, these are four of the basics for building an online business.

This information, and the "secret sauce" you bring to your business, is what you need to get everything on track. Enjoy your online business adventure!




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