Digital billboards can be seen almost everywhere from the roadsides all the way to the buildings because these types of ads are known to catch the eyes of the people. It is actually a very popular form of advertising simply because it is simple but effective. So if one is a designer who would want to make a good digital billboard design for his client, here are a few tips on how.
Of course contrast and brightness are two very important things when it comes to designing really good digital billboards. Now the thing about high contrast and brightness would be that it would attract a lot of attention simply because it can shine to the eyes. It is for this reason that ads are really bright.
Of course with regard to color usage, it is also very important to use the right type of color for this type of thing. Now it is always best to use bright shouting colors like red, orange, or yellow. Of course the color would actually depend on the nature of the product or service but generally, the bright ones are usually used.
Of course font family is also one of the very important things to think about because it contains the message. Take note that when a person sees an ad, he will only be looking at it for a very short time like for a few seconds only. That is why it is recommended that designers use block fonts because these block fonts can capture the eyes for just a second.
Now take note that the presentation of the message is equally as important as the content of the message. This means that one would have to make his message short, catchy, and direct to the point. As stated above, people will only glance at an ad for a few seconds which means that they only have time to read a few words of the advertisement.
One of the best ways to attract onlookers would be to magnify a certain part in the billboards. The designer could either choose to magnify the message of the advertisement or he can magnify a picture of the product or of a person offering a service instead. In any case, it is best to magnify something in the advertisement to attract people.
Of course another very important thing to take note of would be to never make an advertisement too cluttered. If it is cluttered with too many things in it, people will not even want to lay their on the advertisement. So try to keep things simple so that the passing people will be able to appreciate the ad.
Now the last tip when it comes to digital billboard design would be to avoid the center. The center of a canvas is also called the dead center and is known in art to be the place where people never look at. It is for this reason that designers must always stay away from this point.
Of course contrast and brightness are two very important things when it comes to designing really good digital billboards. Now the thing about high contrast and brightness would be that it would attract a lot of attention simply because it can shine to the eyes. It is for this reason that ads are really bright.
Of course with regard to color usage, it is also very important to use the right type of color for this type of thing. Now it is always best to use bright shouting colors like red, orange, or yellow. Of course the color would actually depend on the nature of the product or service but generally, the bright ones are usually used.
Of course font family is also one of the very important things to think about because it contains the message. Take note that when a person sees an ad, he will only be looking at it for a very short time like for a few seconds only. That is why it is recommended that designers use block fonts because these block fonts can capture the eyes for just a second.
Now take note that the presentation of the message is equally as important as the content of the message. This means that one would have to make his message short, catchy, and direct to the point. As stated above, people will only glance at an ad for a few seconds which means that they only have time to read a few words of the advertisement.
One of the best ways to attract onlookers would be to magnify a certain part in the billboards. The designer could either choose to magnify the message of the advertisement or he can magnify a picture of the product or of a person offering a service instead. In any case, it is best to magnify something in the advertisement to attract people.
Of course another very important thing to take note of would be to never make an advertisement too cluttered. If it is cluttered with too many things in it, people will not even want to lay their on the advertisement. So try to keep things simple so that the passing people will be able to appreciate the ad.
Now the last tip when it comes to digital billboard design would be to avoid the center. The center of a canvas is also called the dead center and is known in art to be the place where people never look at. It is for this reason that designers must always stay away from this point.
About the Author:
You can visit www.americandigitaloutdoor.com for more helpful information about Seven Tips For Digital Billboard Design.
Tidak ada komentar:
Posting Komentar